THREE Bahamian businesses have received merchant incentive awards for achieving the highest volume of MasterCard sales in the 2013 Priceless Bahamas programme. The MasterCard Priceless Bahamas programme and the Ministry of Tourism recently presented the three businesses - Bahamasair, John Bull and the former Sheraton Nassau Beach Resort - with merchant incentive awards for achieving the highest volume of MasterCard sales in the 2013 programme. “Our participating merchants are the heart and soul of the Priceless Bahamas program,” said Lorena Holguin, MasterCard’s vice-president of marketing for the Caribbean.
“The merchant incentive reward is just one way MasterCard demonstrates its commitment to the Priceless Bahamas programme and the merchants that drive its success.” In 2013, the Priceless Bahamas programme consisted of 56 participating merchants with more than 70 locations in New Providence and Paradise Island.
Participating merchants represented a range of categories, including culinary, sports, lodging, travel, arts and culture and shopping. The programme, which has been successfully active in the Bahamas since 2009, will include expansion to Grand Bahama this year. “The exceptional performance by Bahamasair, John Bull and the former Sheraton Nassau Beach Resort demonstrate their commitment to giving their customers added value through the MasterCard Priceless Bahamas program,” said Anthony Stuart, general manager at the Ministry of Tourism.
“Not only have these businesses benefited from a better bottom line, but they have enhanced the Bahamian experience for the visitors and locals that patronised them.”
Priceless Bahamas will continue to offer MasterCard cardholders unique experiences and exclusive benefits through a series of special offers designed to enhance the visitor experience.
The Bahamas is one of only 10 destinations worldwide chosen to participate in MasterCard’s Priceless Cities global platform. Other participating destinations include New York, Beijing and London.
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