The Tribune

Numerous executives and professionals attended the official launch of Sterling Bahamas Realty (SBR) at a $6.5 million Ocean Club Estates residence that is listed exclusively by the young firm.

The official launch doubled as an open house designed to get the word out about the two-storey estate home.

The Paradise Island open house provided an opportunity to market the home directly to potential buyers and also gets the word out, via the attendees and their networks, about the real estate firm and its high-end listings, said Sterling Bahamas Realty owner, Lamond Davis.

“Even if they weren’t interested in buying a home they have clients and other persons who they interact with who could afford this type of property,” broker Paul Lowe explained. “The idea is they see it, fall in love with it and they get the word out about it.”

SBR is a full-service boutique real estate agency specialising in residential and commercial sales and rentals, property management, vacation and yacht rentals, and dock slip sales and rentals.

Husband-and-wife duo, Lamond and Robyn Davis, aligned with Sterling Financial Group (SFGI) to offer synergies designed to provide a seamless blend of real estate services, particularly for international buyers. With the financial group on board as an advisor, SBR is able to function as a one-stop shop for Bahamians and international investors alike.

The real estate firm refers its clients to SFGI for services such as mortgage lending, project management and development, corporate representation and even investment management services.

Since opening for business in February 2014, SBR has already delivered for its clients, securing sales for two Grand Bahama luxury homes, one of which is a unique boathouse with a million dollar town home on the canal.

SBR also has sales pending on a vacant lot in the exclusive Ocean Club Estates, and two luxurious beach house villas located on the western end of Paradise Island.

One client the firm has delivered for is Marvin Bain. He decided to list with Sterling Bahamas Realty because of the relationship he enjoyed with Mr Davis before the latter started his own business.

“He was always personable and professional. He always had time for his clients, so we felt that was the perfect combination for us. He certainly became more than a realtor for us. He became a friend of ours,” said Mr Bain.

The Bains had a home on the eastern end of the island that Mr Davis assisted them with selling. Following the sale, the couple purchased a piece of property in a gated community out west, which Mr Davis was also instrumental in helping them to purchase.

“Presently, we’re building a townhouse unit in that gated community and even before it was finished, Lamond was able to secure a buyer for us. So you can see he is a mover and shaker in this industry, and we felt that he is definitely the one to go with,” said Mr Bain.

Mr Davis said the open house provided an opportunity for persons to see the inside of the home in a manner they could appreciate more than clicking through photos online or looking at an advertisement.

“While other realtors might not host an open house on this scale, it pays off for us,” he said.