The Tribune

So this will be my last column of the Marketing Revolution. A journey that began in April 2012 will now come to an end. I have written about 140 columns in total. One per week. I may have missed one week in all that time, so I am proud of the consistency. I am grateful to Paco Nunez, former Tribune News Editor, who encouraged me to write this column, and Tribune Business Editor Neil Hartnell, who edited it week after week.

The Marketing Revolution column has been written in the strangest of places - waiting on a bank line; under a mosquito tent in Guyana; in more than one airport; on the side of a random road as I dictated to my son, who typed it into his cell phone. The list goes on. The column has certainly made me more disciplined and accountable. And it brought a certain order to my existence, as I knew I had to have it done according to the deadline.

Ideas for the column came from things I read, things I experienced and things I wish I had not experienced. I, like many of you, dear members of the Marketing Revolution, am a life long learner. And it seems that most of my lessons were expensive and/or painful. So I thought I would pass them on to you, and maybe you could benefit from them, minus the pain and cost.

I wrote this column to help marketers and business owners. To bring them first-class information, to encourage them to add even more value to the lives of their clients, and to bring my readers hope. Business persons are disadvantaged by the business climate and infrastructure. And marketing is still an area that is underdeveloped. Marketing is a deep and wide subject, so I have not run out of things to write. Marketing is one of those areas that you will never master.

Thank you to the many people that e-mailed me, stopped me on the street, at church, or wherever, and told me you enjoyed the column and read it regularly. Some of you even remembered what you read, which was amazing to me as some people would come up and ask me detailed questions about a particular column.

A special thanks to my wife. I always ask her to read my column before I submit it. I also ask her: “Will anyone learn anything from this column, or is everything I am saying painfully obvious?” This, of course, has sometimes led to complete rewrites.

So, with mixed emotions, I bring this chapter to a close to put the energies and time into other things. There are only 24 hours in a day and, hard as I have tried, I cannot squeeze 30 hours out of one. God willing, 2015 will be a fruitful year for me. There are big things ahead, and I need to take the next few months and prepare myself for the beginning of the rest of the journey.

I am redesigning my personal website darcyrahming.com to include all of these past columns, or you can get them online directly from The Tribune. So goodbye for now, and may the peace of Christ that surpasses all understanding be with you. Long live the revolution.

• NB: D’Arcy Rahming holds an MBA from the Kellogg School of Management and has helped small and large clients, both in the Bahamas and internationally. Go to DArcyRahming.com and get his free video training series on How to Get a Paycheck From International Clients While Living in the Bahamas.