FOLLOWING a two-year hiatus due to the Covid-19 pandemic, BTC will continue its on-going sponsorship of the National Family Island Regatta that is being held this week in George Town, Exuma.
“BTC has been one of our longest and most outstanding sponsors over the years,” said Danny Strachan, Chairman and Commodore of the National Family Island Regatta.
“We are extremely delighted and grateful that BTC is partnering with us at this first event after the pandemic.”
Originally, Strachan had announced that the regatta was called off because of the lack of funding to stage the country’s oldest and biggest sporting event in the Family Islands.
However, the country is now gradually seeing the return of many events and activities including Family Island regattas and festivals. Strachan said they are delighted that BTC has agreed to partner with the organising committee.
He said it is expected that there will be a tremendous turnout at this week’s Exuma regatta, and he is elated that BTC is onboard to give its full sponsorship support.
“BTC has always been involved in community affairs, and through their corporate contribution over the years, BTC has been able to help communities grow and develop,” Strachan said.
“The Ministry of Health has relaxed a lot of the restrictions, so we are looking forward to many people coming to the island, but we are also admonishing them to be responsible and to keep themselves safe.”
Andre Foster, BTC’s CEO, noted that having a presence in Exuma will only serve to solidify the strong bond and connection that BTC has with Exuma residents and visitors to the island.
“BTC has always been a premier sponsor of culture and all things Bahamian. When it comes to the Exuma regatta – the largest regatta of them all – we are always excited,” Foster said.
“This is the first regatta out of the gate since 2019, our team is fired up, we’re here for the entire experience. We’re not just on the island for an event, we’ve been here for years and we’re embedded in the community.”
Foster noted that this week BTC are canvassing communities that have recently been upgraded with fiber services on the island.
“While we’re conducting upgrades, we’re also getting valuable feedback from our customers on how to further improve and enhance our service,” Foster continued:
“This is my first Family Island regatta as CEO of BTC, and I’m happy to be on the ground with the team delivering best in class service to Exuma.”
BTC will have a major presence at the regatta in George Town, with a full promotional booth. The company has also forged partnerships with national broadcaster ZNS TV & Radio, Exuma Blaze Radio and 700 Wines and Spirits.
The BTC marketing team will partake in live radio remotes and daily chit chats with both stations to promote special offers.
The Company is also expected and be a special guest at the Skipper’s Party and Foster will present the BTC trophy at the regatta’s closing ceremony on April 23rd.
The regatta got started on Thursday with the C and E class boats competing in Georgetown, Exuma. The AB class boats will begin competing today. The competition will wrap up on Sunday.
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