The Tribune

What is Artificial Intelligence?

Artificial Intelligence (AI) is no longer just a buzz word as it has not only become an integral part of our daily lives but has a rapidly growing field of technology that has already made a significant impact on many businesses globally.

From enhancing efficiency, enabling data-driven decision-making, personalizing customer experiences, and improving cybersecurity measures, these cutting-edge technologies have gained a competitive edge in the fast-paced digital landscape. Furthermore, AI focuses on creating intelligent machines that can think and act like humans as it has been around for decades, but due to advances in technology have made it more accessible than ever before.

Basically, everything can be considered Artificial Intelligence if it involves a program that relies on the intelligence of a human; meaning the development of computer systems that can think and act like humans, and encompasses the potential to revolutionize the way we do business.

For example, our popular Siri listens to us and performs the task in one tap, while GPS helps us to travel the world and how can we forget the basic necessity? Food, clothing, shelter, and smartphone. They are the ones that predict what we are going to type, in short, they know us better than anyone. The best is the autocorrect feature, as it understands what we are trying to say however presents the sentence in the best way possible. Moreover, have you observed that while you post a picture on social media, you tag someone, and the computer automatically detects the person’s face and tags that individual? Similar to Google Photos, that automatically creates faces.

Notably an amazing key benefit of using AI tools in the business world is the ability to automate repetitive and mundane tasks. With machines learning algorithms at their core, these tools can analyse vast amounts of data and perform complex calculations much faster than humans. This is impressive as it frees up valuable time for employees to focus on more strategic initiatives.

Improving Cybersecurity Measures

As businesses increasingly rely on digital platforms for their operations, AI tools can bolster cybersecurity by detecting and preventing potential threats in real-time and flag potential security breaches.

Creativity is not for AI

Machines can’t be creative; they can only do what they are being taught or commanded therefore can’t match the power of a human brain. Humans are sensitive intellectuals that are able to generate ideas as their thoughts are guided by feelings, whereas machines are unable to inherent intuitive abilities of the human brain nor can they replicate it.

How does AI work?

AI works by using algorithms to process data and identify patterns in order to make decisions. These algorithms are based on mathematical models that are designed to mimic human behavior, trained to recognise images and provide insights into complex problems.

Is artificial intelligence a benefit or a threat?

While artificial intelligence has extraordinary benefits, there are also drawbacks. Some of the benefits of AI include efficiency through task automation, data analysis for informed decisions, assistance in medical diagnosis, and the advancement of autonomous vehicles.

As AI technologies become increasingly sophisticated, the security risks associated with their use, the potential for misuse also increases. Malicious hackers can harness the power of AI to develop more advanced cyberattacks and exploit vulnerabilities in systems.

Loss of human connection

Increasing reliance on an AI-driven communication could lead to diminished empathy, social skills, and human connections therefore due to the essence of our social nature, we must strive to maintain a balance between technology and human interaction.

In this vein, anything in excess is concerning and so is the case with Artificial Intelligence which is rapidly growing with many potential applications in the business world. Ultimately, to mitigate potential risks, the AI research community needs to actively engage in safety research, and collaborate on ethical guidelines.

Subsequently, this concept could be noteworthy as it serves to the best interest of humanity with hopes of not creating a threat to the existence of the human element. Until we meet again, fill your life with memories rather than regrets. Enjoy life and stay on top of your game.

NB: Columnist welcomes feedback at deedee21bastian@gmail.com

Deidre M. Bastian is a professionally-trained Graphic Designer/Brand Marketing Analyst, Author and Certified Life Coach